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Portfolio
Laurelle have an exclusive line of licensed products but we also design exclusive products for your brand.
Our brand portfolio is structured in three divisions: Private Label Manufacturing for Aldi, Sarah Jessica Parker Beauty, Ann Summers, The Perfume Shop, Ignacio Figueras, Blue Stratos and The Jewellery Channel.
We are the exclusive licence holder for a number of well-known brands including Skinny Dip, William Hunt Saville Row & Janet Reger.
Laurelle London’s own label consists of our own fragrance & beauty products. We offer a range of quality products at affordable prices.
PRODUCTS RANGE KEY
(Icons showing products launched within some brands we have worked with)
In 1982 William Hunt opened his first store on the Kings Road in Chelsea, moving to the up-and-coming Neal St. in Covent Garden before finally landing in 1998 on the world famous Savile Row.
Worthy of dignitaries, ambassadors, sportsmen, Hollywood icons and celebrities, they all agree – when a gentleman wears William Hunt, his status in the world is assured.
The William Hunt signature style is inspired by the glorious Hollywood era combined with a modern tailored cut, creating a contemporary strong silhouette.
Each bottle comes within its own hand made luxury packaging, the perfect partner to the unique bottle design. The William Hunt Oud de Parfum has won The 2018 Tony Pettifer Award for Men’s Fine Fragrance from The British Society of Perfumers.
Working with a brand as passionate and quirky as Skinny Dip is a great achievement. They are a brand that creates bright, bold and trendy accessories, clothing and lifestyle products at high quality, making them one of the best in the market.
Skinny Dip has built their brand around the popular motifs of a generation of consumers, targeted specifically towards young women aged 16-24 years old.
We worked closely with Skinny Dip to create a range of fragrances that not only smelt amazing but reflected the quirky and fun style of the Skinny Dip brand. This was achieved by using bold, bright patterns and colours. Skinny Dip always strive to create packaging solutions that are sustainable and recyclable, we were able to achieve this in the brief by producing a product that was both recyclable and reusable.
“With over fifty years of experience and expertise in the world of lingerie, I am absolutely thrilled to be translating the world of sumptuous underpinnings to a completely new olfactory experience. It is very exciting to be working with Laurelle who are such a motivated and energetic British company who not only understand the heritage of Janet Reger but have also spent many months developing the Eau de Parfum and Home fragrance range to sit perfectly alongside the bed linen ranges and soon to be launched new lingerie collection”. Aliza Reger
Launching her first collection in 1967, the company grew to an internationally recognised brand. Five decades on, Janet Reger’s mantra of ‘Confident Beauty Undressed’ is upheld, as her daughter, Aliza Reger continues to build on this remarkable heritage and broaden the scope of the brand.
Pristine Clean was created by our team at Laurelle London due to the high demand for anti-bacterial products during covid. It was a step away from the world of fragrance, however we were excited to create our own range of anti-bacterial products that would help to protect many from the spread of the virus.
The range consists of a variety of sizes of disinfectant spray and hand sanitizer gels. Pristine clean is a gentle anti bacterial hand sanitiser gel which is kind on skin and tough on germs as it contains 70% alcohol. It cleans, cares and protects to help maintain hand health. Suitable for homes, offices, surgeries and schools where safe, effective, rapid cleansing of hands is required.
Nicole Scherzinger’s fragrances are the perfect addition to any dressing room table. The first fragrance, ‘Chosen’ is a unique, bold and refreshing premium fragrance.
“I want women to feel chosen, feel loved and feel adored when they wear my fragrance. Every woman deserves to feel that way and one of my absolute mantras to feeling good is to smell good… So when I sat down to start this journey, the scent was hugely important to me. I’ve always adored fragrances and beauty products so I not only wanted something that smells exactly like me, but a beautiful bottle to put on my dressing table” – Nicole Scherzinger.
After a huge success with the first launch, Nicole’s range grew as we introduced further fragrances named ‘Day’, ‘Night’ and ‘Daring’.
