About us

Laurelle London provide turn-key solutions for private label fragrances, personal cleaning protection, beauty and home scents. With the USP of Made in England we are producing for Sarah Jessica Parker, CR7, Ann Summers, Superdrug and more.
Laurelle Building

Laurelle London is a market leader in the development, formulation and supply of fragrance, beauty and home fragrance categories. We have a broad client base, offering a full creation and production vendor service. We have expansive knowledge of market trend and category innovation and offer you access to insights and developments across multiple categories.

 

With over 25 years of Design experience, our Creative Hub will work in partnership with you to build your brand message and optimise opportunities. Our Research and Development Team, use their exceptional skills to create unique fragrances for each customer. We have an expansive library of formulas, can develop bespoke product and offer required product testing.

Environmentally and sustainability savvy, we have expanded product ranges that satisfy the broadening demands in today’s customers, featuring: Vegan, Cruelty free, Natural product bases, Sustainable ingredients, Reduced and Recyclable packaging.

Laurelle have designed many successful own brand products, as well as collaborate with Celebrities and Brands to launch bespoke fine fragrances into the market.


With continued year on year growth, we are delighted to announce the opening of our new UK facility in 2022, offering an annual capacity of 15 million units per annum and shorter lead-times. We pride ourselves on our long-standing relationships that enable us to innovate, create and deliver your vision.

Welcome to Laurelle
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